Jane has been Director of Shift Media since it was founded in 2001. Since then she has overseen market research and content development projects for many of our key clients.Prior to cofounding Shift Media, Jane Powell established a reputation as a marketdriven publisher during 10 years at Palgrave Macmillan, Financial Times Management and Pearson Education. In this period she has built a track record in commissioning and using content in innovative ways in higher education markets.As online content manager, Jane played a pivotal role in managing and developing the UKs foremost programme of companion higher education websites and online courses at Pearson Education, where she used video, the web and workshops to increase market share. She has commissioned for most professional and education markets and played a major role in building the Macmillan Business brand, as well as establishing marketing, international business, psychology, media studies and strategy lists at Pearson Education.

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